Jeff ShoopCoach and Certified Positivity Practitioner
An athletic coach started Jeff on a life-long study of Positive Psychology and Personal Development when he was thirteen years old.  Aside from the hundreds of books, recordings and seminars that he has absorbed, he has invested in formal training courses with Dale Carnegie, Franklin-Covey and many others over the years.

This has taken him to positions directing relationships with customers on six continents as well as providing coaching, training and leadership to employees and executives in the USA, Asia and Europe.  His coaching, training and public speaking experience goes back over 21 years primarily in areas of relationship building, communication and performance.  He has been coaching with Live on Purpose since early 2020.
He was educated at California Lutheran University where he earned a Bachelor of Arts in Political Science.  He attended graduate school at Brigham Young University and intensive language training in Russian at Harvard University.
His most enjoyable moments include barbeques and nature outings with his grandchildren, curling up with a good book and helping others discover their potential and joy in life.